April 2007
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Lasso Announces Elite Sponsorship of NAHB National Sales & Marketing Council and 'The Nationals' 2008 April 24, 2007 (San Diego, CA) – Lasso Data Systems Inc., a leading developer of ‘on-demand’ CRM (Customer Relationship Management) software for the real estate industry, once again announced sponsorship of the National Sales & Marketing Council (NSMC) and the ‘The Nationals’ 2008. |
Lasso’s CRM solution has been custom-built in collaboration with the needs of leading property developers, builders and marketing & sales companies to address the daily business needs, processes, challenges and opportunities of the industry.
The NSMC, a council of the National Association of Home Builders (NAHB), helps builders sell homes more effectively by offering education, awards and recognition programs to its members. The Nationals Awards Gala, an annual event that pays tribute to sales & marketing achievements to individuals and companies, is one of the feature events each year at the International Builder’s Show (IBS).
“We are honored to have Lasso, a leader in CRM software, as an Elite Sponsor of NSMC and ‘The Nationals’ again this year,” stated Steve Bunce, Director of Sales NAHB. “The 2007 events were a great success, and we are confident that 2008 will be even more successful.”
“The NAHB and its councils serve as very valuable educational and support organizations for the homebuilding industry, and we are pleased to support the industry that we serve,” commented Dave Clements, CEO of Lasso Data Systems. Clements added, “Lasso has been involved with the NAHB and its councils for several years, and with attendance of over 104,000 at IBS and almost 1000 people celebrating the Nationals Awards Gala, the events combine to showcase superior new home sales and marketing achievements by individuals and companies in the industry.”
About Lasso Data Systems:
Lasso Data Systems, Inc. is the leading designer, developer and marketer of innovative ‘on-demand’ Customer Relationship Management (CRM) software for the worldwide real estate market. The company’s software enables real estate developers, builders and sales and marketing companies to manage their potential homebuyers online from interest list to occupancy and to sell with controlled velocity. Lasso was built in collaboration with leading property developers and marketing and sales companies to address the daily business needs, processes, challenges and opportunities of the industry. Lasso is a private company operating from offices in Vancouver, Canada and San Diego, California. For more information about Lasso, please visit online at: www.lassodatasystems.com or call 866-526-9955.
About National Sales & Marketing Council: The NAHB founded the National Sales and Marketing Council in 1962 to help builders sell more homes more effectively. The council offers educational opportunities, awards and recognition programs. The ‘Nationals’ is the largest awards competition in the nation for new-home sales and marketing professionals and communities, and also the most prestigious, in part because it is national in scope, and categories are effectively linked to real-world marketing strategies and challenges. The council also offers its members the ‘Ideas’ Sales and Marketing Magazine and other tools like the Sales & Marketing Channel. For more information about NSMC, please visit www.thenationals.com or call 800-368-5242.
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Contacts:
Dave Clements
Chief Executive Officer
Lasso Data Systems Inc.
604-214-8565
dclements@lassodatasystems.com
Steve Bunce
Director of Sales NAHB
National Sales & Marketing Council
202-266-8690
sbunce@nahb.com
