FEATURE SUMMARY
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QuickSTART Edition
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Professional Edition
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LEAD & PROSPECT MANAGEMENT
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| Online lead capture (from anywhere, anytime) |
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| Instant auto-response & sales team notification |
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| Automatic/customized lead assignment |
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| Standardized sales ratings (A,B,C or to suit your vernacular) |
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| Personalized qualifying questions |
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| Automated follow-up processes & activities |
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| Targeted marketing & communications |
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| Logged contact history |
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| Website activity tracking & analytics (with instant sales team notification) |
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| Media spend tracking & analytics |
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| Integrated email/mass marketing system (with detailed tracking & analytics) |
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| Email template library |
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| RSVP, survey, and self-serve database updates |
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CONTACT MANAGEMENT
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| Integrated email, calendar and contact management |
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| MS Outlook/MAC Mail connector records all emails in Lasso |
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PURCHASER & INVENTORY MANAGEMENT
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| Inventory by unit pricing & revision; parking & storage associations |
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| Online Availability Board (list & graphical deal status in real-time) |
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| Deal status tracking (available, reserved, offer, under contract, etc.) |
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| Options & upgrades packages |
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| Automatic generation of contracts, addendums & amendments |
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| Deposit management & payment schedules |
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| Online document storage (floor plans, images and contracts) |
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| Personalized terminology to suit your company vernacular |
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| Logged contact history |
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REAL-TIME REPORTING
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| Comprehensive Standard Reports (traffic, activity, purchaser, inventory, financial) |
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| Personalized Reports with print and export capabilities |
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| Custom Reports (created by Lasso to meet your unique business needs) |
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SYSTEM ACCESS, MANAGEMENT & SECURITY
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| Data import from external sources |
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| Data export (via CSV & XML) on-demand or scheduled |
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| User roles designed for your business |
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| User access permissions based on your company structure |
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| Easy re-assignment of Reps to Registrants |
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